ITC UN Markup Programme
East Africa • SME Development
Explore Project
UN-aligned programme supporting SME brand development and export-ready packaging design. Developed training materials, branding portfolio, and packaging samples for 100+ SMEs.
Challenge
Scaling professional branding and packaging standards across diverse SMEs with limited design capabilities and varying production capacities.
Solution
Created modular training curriculum, brand guidelines templates, and packaging design samples that SMEs could adapt to their contexts while maintaining professional standards.
Outcome
100+ SMEs completed training; 200+ packaging designs created; 30% increase in product export readiness across participant organizations.
SMEs Trained
Packaging Designs
Export Readiness Uplift
Services Delivered
Technology Stack
"The training transformed our teams' ability to develop professional brand identities and market-ready packaging."
ITC Programme Coordinator